Shamese Campbell is a Virtual CFO and Accounting Operations Manager that encourages entrepreneurs to be Ledger Confident™, so that they can make more strategic business decisions to manage their profits and keep more of what they earn.
There’s a serious gap between Income Generation & Income Management within the small business community which leads to lower profit margins, higher tax liabilities, and virtually no retained earnings or cash on hand.
After witnessing her loved ones who couldn’t afford to retire, she decided to leverage her corporate accounting experience and finance background to launch The General Ledger Group.
The General Ledger Group is a virtual accounting, tax and financial development firm that helps dynamic agency owners and founders eliminate their accounting headache to increase the life and profitability of their business. We specialize in providing premium accounting & finance solutions including cash flow advisory, monthly operational support, and done-for-you clean-up services. Our clients are leaders in Digital Media & Marketing, Public Relations and Brand Development.
Our main priority is to equip small business owners with the confidence in understanding their financial story to make more informed business decisions to profitably scale. We assure this by alleviating the stress and hassle caused by D-I-Y money management and starter-level bookkeeping to provide greater visibility into what makes up your bottom-line.
The General Ledger Group has been a true gift to our start up and team. Their services are outstanding, - perhaps only surpassed by their client care which goes above and beyond. We rest assured as they complete all services in a timely [organized] manner. Their professionalism ensures top quality for client facing interactions, and they have helped our company grow from hanging on a financial cliff to skillfully climbing the mountain.
The consistent and regular meetings, budgets, forecasts, and dashboards have increased my overall management and planning for the company.
As per our desires, they also feel like a part of the team, with great interpersonal interactions, and truly caring about our team and company success. Thank you for all that you do General Ledger team!
Shamese has been instrumental in building our accounting systems, walking us through the complexities of budgets (and answering so many questions along the way), and a trusted collaborator in our business' success. It's incredibly helpful to have a partner in this - especially one who really GETS the accounting process- you make it make sense!
Once our company started growing, we knew that we would need to partner with a finance and accounting expert to take us to the next level. The General Ledger Group [has taken] over direct communication with clients and helped us organize everything from [invoicing] and accounts receivable, to building client and personnel growth strategies - and much more in between.
The team is extremely professional, while also being warm and personable. It's a pleasure to work with such a super smart team.
When I had my clothing boutique a few years back, I had no idea where my money was going. I was completely reckless with my finances and as a result, my business ultimately crumbled.
This time around, I'm much more confident with my money management. Making key decisions and prepping for tax season no longer cause me anxiety because I know exactly where my money stands. Shamese makes it such a pain free experience.
I've never had someone break down my finances the way that Shamese did. Having her review my expenses really opened my eyes to how much I was spending and on what! She [created] a custom financial plan for me to meet my goals.
Best investment I've spent for my business. I definitely recommend her if you're looking to take your business to the next level. She's completely judgement free and really wants to help you WIN!
Shamese made money less scary and will definitely guide you in ways unimaginable. I felt comfortable to share my truth and to open a door I have never opened in my business before.
Her ability to breakdown what most make extremely complicated is so amazing. She is by far a genius in the industry and I valued her expertise. You'll truly feel like a new human after working with her!
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